Wednesday, 29 October 2014

Paperless world?

Digital World is making everything paper less profoundly.  Computer, Laptop, Mobile apps etc are all making the processes paperless with ever increasing technology. It seems very good for environment also but it has its own cons. To make a decision that it is good for environment is not that easy. You must have seen companies writing go paperless, save trees. Because the power is also used in running laptops, mobiles, PCs etc. which is all produced from non renewable sources mostly. Most of the paper produced is recycled nowadays, electronics products are also renewable but they leave huge amounts of e waste also. Which is not recyclable mostly.

"For 99.9% of company claims, the green initiative has nothing to do with it," said Naguib, president at Paperless Productivity. "It has everything to do with saving money." Paper community is demading companies to stop making false claims to people and misleading them in this regard for their profits or cost cutting. Hence coming at a decision is not so easy on this paperless issue. More research is needed to be done on this issue of going paper less or finding some other ways to reduce the loss done to the environment.



Friday, 24 October 2014

What online shopping customers want?

Online shopping has its own benefits and traditional one have its own. A war is going on at its fullest but since the customer base is increasing and due to shift in the higher income groups by large no os people, we don't feel its heat. But in coming times we will surely feel its heat when the situation will be exacerbating. But if we leave this there is a feel of shopping when we visit shops they treat us nicely, help us in choosing, and this makes us feel great and this is what missing in online shopping. hence online shopping sites have to make some extra efforts to make up for this loss of customers.

Now question arises what they can do, to provide some ultimate shopping experience to customers. First thing they should do is create a very good shopping environment on their website to give us feel that people are doing shopping. Some extra offers can also work fine with the clients. Nice customer care officials. And what is always missing is the eCommerce not taking and heed to make a relation with the customers. They will send unwanted and irritating mails but nothing concrete is done by them to make a relation with the clients. They make least efforts to make customers feel special,  they just things customers are money making machines for them.

This should not be done, they can contact the customers through message regularly, try to make a relation, some customers can be sent gifts also during festivals. An effort completely seems missing their part. This will help them only in more positive ways.

Gunjan Dubey                                                                                                                                                                                                                                                                             

Wednesday, 22 October 2014

Smartphone war?

Is smartphone future of this era. Apple revenue rising high on sales of iphone series, overtaking all its other products almost half of its sales came through iphone sales. Samsung is taking all toils to produce the best of smartphones, technology giants like Sony, LG, Philips, Nokia and new players rising from China like Xiomi , Oppo etc have taken to competition to a new level.

Innovation has been the top priority of Apple hence it has lead over its competitors. Other companies are also performing well. Oppo mobile impressed me the most with its few unique features and design. Xiomi's performance is also praise worthy. New phones of LG are also very good. Google is also trying its hand in this segment.

No doubt this competition is in the best interest of customers. All companies trying hard to incorporate best features and are forced to sell them at most competitive prizes. Where mobile phones are not only making life of the people easy, they are also becoming a necessity.We should be very much optimistic and hope for best of products in future with better pricing. Let these giants fight for our good.

Gunjan Dubey
Manager at SafariCart

Tuesday, 21 October 2014

Why Apple mobile phones?

Apple has become the most valuable company in the world with a value over 650 billion US dollars.Is it really the worth it is. Being  an Apple fan I would say it should be valued a trillion dollars. But I was really worried that apple was losing its innovation when it launched iphone 5 and iphone 5s. It was having seriously nothing more than iphone 4 or 4s leaving bigger screen. What shocked me was the poor hardware quality used by apple for 5 series mobile. It was a much of a concern for apple loyalists. In the world of technology both growth and doom takes place at exponential rates. One more poor update by Apple could lead to its doom also in smartphone industry.

But thanks to Cook that he unveiled the new iphone 6 series mobile.It has surely stood on the expectations of the customers, which is very high specially for apple. The new phone is having bigger screen, better resolution, new navigation system, improved design, apple pay feature and various other features. Watch launched by Apple is worth its cost with innovative features.

This new phone has put an end to worries about future of iphones which I thought has lost its creativity after the sorrowful demise of Steve Jobs, his vision, hunger for innovation, understanding of human needs and behavior. But apple has proved that they will carry on the saga of innovation started by its founder and I am very hopeful for even better products from the company in near future.

Gunjan Dubey
Manager at SafariCart..

Mobile phone boom in India ?

India is one of the fastest growing mobile phone markets in the world. Mobile phone boom is indeed happening in all the developing economies. With increasing broadband connectivity in the country and and cheap net packs more and more people are using internet via their mobile phones. Government is also very much focused and with new government in regime the internet penetration is expected to get a new pace. Reliance industries led my Mukesh Ambani is making huge investment in this field which is going to help in the sale of mobile phones.

All services have become online from banking to books, mobiles to medicine, from retail to restaurants, etc.It has not only become a asset but also a need to the people and India being one of the pioneers in the developing world of this change. Youth of the country is becoming more and more  techno savvy. Mobile industry is showing all its shrewdness to cash in this ever increasing tech appetite of youngsters.

Companies are also pushing people to use technology to its fullest. We can take example that a bank will want that people check or transfer funds electronically rather coming to bank and increasing workload of the bank which will help them in cutting manpower and other expenses like bigger offices, more security when people can easily go and check this online or using mobile apps. Similarly other companies also find it helpful hence push people to go online.

Mobile apps makes this all very easy and everything is so much at there will and commands. Hence we can be very much sure that future of mobile phone in India will be consolidating only and will also help other industries to grow especially eCommerce segment. High sales and profits of eCommerce players is expected in the following years.

Gunjan Dubey
Manager at SafariCart



Why e commerce is getting so much success in India?

With the recent economic boom in India, the economic scenario and buying habits of her citizens has changed dramatically.With greater income in their hands people are going for more and more shopping. The question arises why people are not going for traditional ways like retail stores.The change is very serious with the young generation.If we study it very carefully than we will find that it has several reasons for this.

One of the most important reason is the ease with which one can go for shopping online.You don't need to be particular about time, place or even money constraints.You can just go shopping whenever you want, its just that simple.You don't need anybody to accompany you, don't have to face the ever expecting sales people of stores.You have both heads and tails like a win win situation.

Second important reason is the variety and range which you wont even get in any retail stores. Thousands and thousands of products to choose from, one can go on and go on till he finds the product of his choice. This pros of e commerce is its biggest strength over  traditional retail stores.

Thirdly most important is home delivery facility.You don't have to drive for 10 kms to get your product and spend hundreds of rupees on gasoline so its even economically more viable. Free home delivery feature is adding even more and invigorating the situation in its favor.

Numerous other reasons can be there for its success.Reports showing the ever increasing sales and coming of big players like e bay and amazon tells us that e commerce is going to be new truth and future of India.

Gunjan Dubey
Manager at safaricart.com